Protect their Future

TMNcorp for National Highway Traffic Safety Administration

Culturally-sensitive creative material was developed to inform Hispanic parents and caregivers of the proper way to keep children safe in the car during Child Protective Seat (CPS) week across the country. Instructional fliers were created to illustrate the proper ways to secure children in approprate car seats at every stage of development. Fliers were bilingual to assist check point instructors with providing guidance across language barriers. Posters informed parents about the services available at CPS check points and provided motivation for them to take advantage to keep their kids safe.

Media: Posters, drop-in articles, and fliers.
Services: Writing, design and creative development.